Director Communication & Digital Marketing

Date: Jul 29, 2022

Location: Louveciennes, 78, FR, 78431

Company: Aptar Group

Director Communication and Digital Marketing

 

WHO ARE WE

At Aptar, we use insights, design, engineering and science to create innovative packaging technologies that build brand value for our customers, and, in turn, make a meaningful difference in the lives, looks, health and homes of people around the world.

 Every day, Aptar creates “a-ha moments” for its customers and their consumers and patients by continually bringing innovations to market that convert non-dispensing packaging into breakthrough product-dispensing systems, including those that give people more effective ways to put on their favorite fragrance, kids the opportunity to pour ketchup without making a mess and patients connected technologies that help them more easily adhere to treatment.

 We have manufacturing facilities in North America, Europe, Asia and South America and over 13,000 dedicated employees in 18 different countries. 

Aptar Beauty + Home is the largest segment of Aptar with $1.4 Bn revenue, 41 manufacturing sites and R&D centers, and 6,500 employees. With innovation, sustainability and digital at heart, Aptar Beauty + Home delivers life-improving solutions to a wide variety of brands in beauty, personal care and home care.

 

YOU SHOULD WORK HERE BECAUSE WE:

  • attract and develop high performing people. 
  • promote a diverse and inclusive work environment. 
  • allow for failure by allowing people to make mistakes through an open and trusting environment. 
  • invest in the development of employees through local, regional and global career opportunities.
  • contribute to the communities where we reside. 

 

WHAT’S NEW WITH APTAR

 

We have an exciting position open in EMEA:  Reporting to the VP Global Market and Innovation Beauty and Home, the Director Communication and Digital Marketing will be responsible for developing and executing comprehensive external communication and Digital marketing plans globally for the Beauty and Home entity.

The Director Communication and Digital Marketing will serve as an influential member of the Communications leadership team in Beauty and Home. She/he will provide strong leadership, a clear vision and roadmap to success for her/his team fostering a positive environment.

 

 

 

THIS IS HOW YOUR JOURNEY BEGINS

 

The Director Communication and Digital Marketing will serve as an influential member of the Communications leadership team in Beauty and Home. She/he will provide strong leadership, a clear vision and roadmap to success for her/his team fostering a positive environment.

Her/his main responsibilities will be:

External Communication:

  • Lead the direction of design and development of all forms of external messaging from the Beauty and Home entity in alignment with corporate and internal communication departments.
  • Maximize brand presence across all earned channels ensuring brand consistency.
  • Lead the sourcing and management of press and media appearances.
  • Ownership of the annual Communication budget; showing clear ROI

 

Digital Marketing:

  • Developing the digital strategy for Beauty and Home in line with the wider marketing and company objectives.
  • Pioneer new ways to engage with customers digitally and utilize a data-driven approach using key insights coming from the digital interactions to drive future growth.
  • Push best practices focused on increasing ROI from the digital marketing spend and pipeline generated by web channels.
  • Use data for reporting on marketing results, impact and recommendations for future action and investment.

 

 

 

WHAT YOU WILL BRING ON THE JOURNEY

 

  • Master Degree in Communication and Marketing or equivalent experience
  • Leading expert in all fields of Relationship and Communication leadership. Experience in consumer; beauty experience would be appreciated.
  • 10+ years of digital marketing experience, including comprehensive knowledge of the digital landscape, with ability to identify best-in-class solutions. Able to manage and instruct tech and data teams on requirements for systems/ analysis
  • Multilingual (French and English fluent, and other European languages desired).
  • Exceptional relationship builder, with ability to influence and negotiate win-win partnerships.
  • Proven success in collaborating with multiple cross-functional teams to analyze, respond to, and effectively address various business needs and challenges.
  • Work effectively and pro-actively in a team, experienced manager with the ability to create, motivate and develop a high performing team
  • Ability to promote and enable change.
  • Hands on 'can do' attitude with forward thinking mindset
  • Excellent verbal, written, and presentation skills